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Executive Education Course on Business Analytics Fundamentals for Leaders

Master the principles and practical applications of business analytics needed for today's leaders

  • Babson College

Executive Education Course on Business Analytics Fundamentals for Leaders

Master the principles and practical applications of business analytics needed for today's leaders

Get Alerts for Future Course Availability

About This Course:

  • University: Babson College

  • Price: $999

  • Length: 4 Weeks

  • Effort: 4-6 Hours Per Week

  • Language: English

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Pricing:
$999

Length:
4 Weeks

Effort:
4-6 Hours Per Week

Language:
English

Course Overview:

Data is critical to businesses, yet it is meaningless without analytics. Analyzing data has now become a necessity for organizations to be successful, and decision makers more and more have to recognize, interpret, and summarize key data. Understanding and articulating analytics is key for leaders in almost every industry and across various levels.

This foundational business analytics course will provide you with the hands-on skills and practical knowledge needed to be able to analyze, present findings, and make meaningful conclusions about data in a business setting. Refresh your data analysis skills and master how to effectively apply them, adding strategic value to your business.

Who's This Program For?

This is a foundational course in business analytics, designed to prepare those with strategic decision-making responsibilities to effectively analyze, articulate, and apply key analytics techniques in their work and use that knowledge to make decisions.

It is also uniquely suited for those in analytics roles looking to move into leadership positions where you need to use data-informed decision making.

Watch: Why Should You Enroll in this Course?

What You'll Learn:

By the end of this course, you will be able to:

  • Describe basic data types, sampling methods, surveys, and data visualization
  • Use popular descriptive statistics and basic probability concepts
  • Create inferential statistics tools such as confidence intervals and hypothesis testing
  • Use basic Excel model building for revenue, cost, and profit
  • Apply fundamental analytics to common business decisions

Course Curriculum

  • Module 1: Exploring Data Analysis: Data Types, Data Visualization, Descriptive Statistics, and Basic Probability.
  • Module 2: Sampling and Estimation: Properties of the Normal Distribution, Survey & Sampling, Confidence Interval for Means and Proportions, and Business Application QTM01x © Babson College. All rights reserved.
  • Module 3: Hypothesis Testing: Hypothesis Testing Basics, Hypothesis Testing for Means, and Hypothesis Testing for Proportions.
  • Module 4: Linear Models: Finding the Equation of a Line, Revenue, Cost, Profit and Breakeven Models, Supply and Demand, and Piecewise Models.

Meet Your Instructors:

George Recck

George Recck

Lecturer & Director of the Math Resource Center, Babson College

Mr. Recck has taught at Babson College since 1984. He currently serves as the Chair of the Business Analytics/Statistics Education special interest group for the American Statistical Association (ASA). Mr. Recck is also the founder of Total Information, Inc., a consulting firm specializing in providing information service to small businesses.

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